Google Extends the “BROWSER” Battle
Ronak is a member of The Motley Fool Blog Network -- entries represent the personal opinion of the blogger and are not formally edited.
Google (NASDAQ: GOOG) seems to be unstoppable right now. They want to unleash all the possible benefits from every possible section. This is quite evident with the launch of the chrome version for Apple’s iPad, iPod and iPhone.
While Apple (NASDAQ: AAPL) has always been known for its unique capabilities making it one of the most valued companies across the globe, its flagship Mac generally hasn't supported external software. Indeed, this has made it less venerable and more secure from a security infringement standpoint. But, that was then and this is now.
Chrome was launched with a basic purpose of creating a better web world. Google has been pretty much successful in achieving this. Now they are attempting to create a seamless integration between smartphones, PC and other internet devices. The only blockage to this path was its inability to connect with the Mac world. Now with the launch of this chrome version they should be able to overcome this difficulty.
Cloud computing, as we know, is gearing up pretty fast and is expected to take its peak effect by growing as much as 36% by 2016. This seamless integration was one of the most important steps that Google required for achieving success in Cloud computing. This would allow Apple users to share, store and socialize their data without any problems.
Why Chrome? – It is faster, popular, seamlessly integrated, has a default search engine (Google itself), it is easily available and quite secure. Here are some additional features:
Incognito Tab: A secret web address which you do not intend to save in history can be viewed with a little limitation with easy shifting from incognito mode within the browser.
Tab Access: You can access tabs even from your desktop; easy synchronization is available.
Built in voice search: It recognizes your voice command and performs an automatic search.
History Stored: It displays the history of the most visited websites making it easy to open the sites that we use the most.
Omnibox & History Access: Compared to Safari for iOS, which does not allow you to access the search window through the same box, it has adapted those features for iOS as well.
Also Chrome has added a full screen mode and just a pull to refresh the entire screen. Aren’t these features exciting?
Just a couple of days back Google launched its Nexus tablet in a direct war with the Apple’s ipad, Samsung’s galaxy world and Amazon (NASDAQ: AMZN) ’s Kindle Fire. Already Google has shifted five million businesses from in-house computing to using applications hosted by Google as services in the internet.
The battle between these giants is surely going to bring in loads of benefits to the consumer market. People will be provided with better services at a lower cost. Not only that, with such integration between different software and application they do not need to worry about the format of the data stored.
Microsoft (NASDAQ: MSFT) as we know has also launched its surface tablet. Showing that it is not far behind in the tablet race. But with features that Google is able to provide, the market space is getting shorter and thus it isn’t easy to predict who will take the leap in the battle.
With cloud computing taking its peak effect and Google launching its battle in all the sectors, can the likes of Apple and Microsoft compete to stay alive in the competition? Or is there a possibility of a monopolistic market which Google might create in the coming years?
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